Google has confirmed its first Panda update in 2012.
The mid-January Google Panda 3.2 update, estimated to be around Jan. 18, wasn’t extensive. Apparently, it was just a data refresh of the Google Panda algorithm, SearchEnginePro.com reported.
When Google shifts, the content world ripples. Early reports indicate websites that lost traffic last year had regained pre-Panda traffic, while others experienced a loss in traffic. No one knows when or what the next Google update will involve, but it’s clear that we will be watching — and waiting.
What does this mean for content marketers? The focus is still on good quality content.
We’ll let you more more of our thoughts in a future post.