Social Media

Why You Need Social Media for SEO — And What to Do About It

Social media marketing isn’t something you do just to get “likes,” retweets or +1s. If you want to rank for SEO, social media has got to be a vital part of your overall SEO strategy, according to an article in Entrepreneur Magazine. SEOs have known this for a while, but this is confirmation that bears repeating: Social media [...]

Read For The Latest Content Marketing, SEO and Social Media News

It’s been  two months since I last posted on I won’t bore you with the details, but, as most bloggers who don’t post for a while say, it’s been a very BUSY two months. Now it’s time for me to begin blogging again. Since I’ve been gone, Google has rolled out a few more Panda [...]

Who Owns That Tweet on Twitter?

  What’s the value of Twitter followers? To, it’s a cool $340,000 –or $2.50 per follower, per month for eight months — that it says it seeks from former employee Noah Kravitz. The mobile phone website claims Kravitz kept and renamed a company-owned employee Twitter account he maintained for them after his employment ended. Here’s how it [...]

Memes Become an Important Part of Visual Content Marketing

Unless you’re living under a rock — and don’t troll YouTube, Facebook, Tumblr or Twitter– you’ve probably noticed that memes are red hot. Memes are wide ranging,  and take the form of hyperlinks, videos, pictures, websites, hashtags, or just a word or phrase online that go viral at lightning speed. Often, they evolve into commetary memes and [...]

Are You Sharing Your Content Marketing?

Content marketing is all about sharing. Companies that try to keep content to themselves are shooting themselves in the foot. Companies that share their knowledge — like Coca-Cola, and American Express —  are reaping the benefits and becoming content marketing thought leaders in the process. A 2011 study by Content Marketing Institute found that content [...]